What is the first word which comes to your mind when you hear “2020”? Uncertainty, Masks, Lockdowns! Right? 2020 will be remembered as a year about ensuring business continuity and survival of the fittest. However, a number of business owners/leaders have treated this chaos as a mnemonic for aligning their team with meaningful metrics. The […]
Category Archives: eCommerce
09
Apr
Apr
As mobile marketing grows, new techniques and strategies emerge that beckon webmasters to “get with the program” or miss out on profits. Gone are the days of webmasters simply hoping their desktop websites will suffice for the mobile user, especially when faced with image-heavy eCommerce sites. The imminent growth of mobile users is enticing some […]
03
Apr
Apr
One common phrase you hear is that we help stores incentivize whatever is important to them. But often, the answer to that question is not so simple. What is important for your store? The best way to attack a question so open-ended is to look at data and statistics. Calculating your store’s Customer Acquisition Cost […]
28
Mar
Mar
A lot of questions flood my mind as I watch the rampant growth and success of technology enabling electronic commerce (eCommerce to most of us) to be successful. The explosion of mobile and tablet device adoption amongst consumers has caused major shifts in the industry. Personalization, design, and communication strategies that eCommerce giants like Amazon.com […]
23
Mar
Mar
The knowledge on eCommerce platforms is quite enough to set the tone for your eCommerce venture. As a matter of fact, being on the web is not quite enough; the virtual world is like a universe, you could be anywhere and nobody would possibly ever notice you. So, the idea is to be seen and […]
18
Mar
Mar
We’re starting to think about possible design failures when our websites are already live, and when users can already find it through Google. Have you ever thought about how many visitors abandoned your page because of its poor design or bad performance? How many of them simply clicked the “back” button in their browsers after […]