What is the first word which comes to your mind when you hear “2020”? Uncertainty, Masks, Lockdowns! Right? 2020 will be remembered as a year about ensuring business continuity and survival of the fittest. However, a number of business owners/leaders have treated this chaos as a mnemonic for aligning their team with meaningful metrics. The […]
Category Archives: B2B
06
Apr
Apr
Repeat purchasers are the bread and butter of many online stores, both easier and cheaper to come by than those tricky-to-win first-time purchasers. According to Adobe, marketers have to bring in seven shoppers to equal the revenue of one repeat purchaser – what a load of effort, eh? Typically, online retailers aggressively pursue second sales […]
24
Oct
Oct
Let’s set this clear from the start: a B2B portal software is not the same as a B2C one, even though young entrepreneurs have come to consider them as such. Given the widespread use of information and the diversity of online users that are responsible for B2B purchases, traditional b2b strategies won’t cut it anymore. […]
24
Oct
Oct
There comes a moment when a profitable company switches its B2C approach and transforms its e-shop into a B2B eCommerce platform. This decision has a ripple effect on the way the business is done, as the entire system needs to be adjusted. Businesses operate differently than single customers do: they have their own protocols, restrictions […]
24
Oct
Oct
Let’s face it: the internet is the place where we all want to grow a business right now. It’s fast, with a fast worldwide connection and it delivers. That’s proven by online business today, but what happens to a young entrepreneur who makes it big at a click’s rate and his business flourishes in unexpected […]
24
Oct
Oct
Undeniably, the e-commerce landscape is an evolving one. At a rapid pace, the retail landscape is also transforming. This makes it important for businesses to think out of the box and focus on smarter solutions that will help to boost their business performance and reach. Yes, for most start-ups, the challenge is to take their […]